Thursday, 15 October 20

Women key to success of Aussie beef

Cattle Council of Australia (CCA) is marking the International Day of Rural Women by thanking all the rural women who contribute to the prosperity of the beef cattle industry.

Cattle Council Board member, Gillian Fennell said the beef cattle industry was producing a new generation of high-calibre female leaders.

“It’s estimated women produce almost half of the food we eat and that’s something to be proud of,” Ms Fennell said.[i]

“The reality is rural women have always worked hard to keep the beef sector going.

“What’s happening now is women are getting the long overdue recognition for their work.

“It’s wonderful to see women taking on more leadership roles across our industry and being acknowledged for their contributions.

“Women own and operate farms and hold agribusiness roles right through the supply chain.

“I’m proud to see women emerging through the ranks at Cattle Council, and on their own merits.

“Our Rising Champion’s Initiative has provided a good platform for aspiring young female leaders in our industry.

“In 2019, six of the seven finalists were women, including our champion, Elisha Parker.

“No one on the program was given a special advantage, everyone who was there worked hard and deserved to be there.

“Elisha follows 2018 Champion, Emily Pullen, who is now contributing to the future of the beef cattle industry through Cattle Council’s Marketing and Trade Committee.

“We have 17 female committee members at Cattle Council and two are on our board.

“Added to that, women make up more than half the staff at Cattle Council.”

“It’s great to see the profile of women being raised through the International Day of Rural Women which will help to attract and retain more women to careers in the beef industry.”


[i] Rural campaign Visible Women estimate rural women produce 49% of food in Australia. www.visiblefarmer.com

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