Margo Andrae, Chief Executive Officer 

Margo has extensive experience and networks across primary industries, regional Australia and research environments through positions with local government, universities, research, skills and training environments. Prior to commencing with Cattle Council she held positions with CSIRO, University of NSW, Rural Industries Research and Development Corporation and QLD Local Government. She has extensive experience in stakeholder engagement, marketing, communications, business development, operations and resource management and is currently completing her MBA through the Australian Graduate School of Management, UNSW.

Further contact:

Debbie Frater, Office Manager

Debbie is a small acre farmer and producer of Murray Grey cattle and joined Cattle Council in 2006 and has been involved in the cattle industry for the past 17 years. For 13 of those years Debbie was a Councillor for the Royal National Capital Agricultural Society (RNCAS) on their cattle committee running the school and open parader competitions along with junior judging.

Debbie also held the position of Education Councillor coordinating the Schools Workshop Education Day, which invited schools from the ACT and surrounding regions to participate in beef cattle, sheep, wool, alpacas, goats and poultry judging, parading and microphone skills. Both voluntary positions.

Besides running Cattle Council office, Debbie organises Cattle Council quarterly board and consultative committee meetings, accommodation and catering plus is PA/EA to the President and CEO.

For general enquiries please contact:

Verity Price, Senior Policy Officer

Verity is a key member of the policy team but also has responsibility for the PCAS program.  She is a cattle breeder on the side and comes from a prime lamb property outside Crookwell NSW.  She is currently completing a Bachelor of Agriculture Business Management through CSU.

Verity is secretariat to the Marketing and Market Access committee. Together with producers from across Australia the MMAT Committee provide strategic outcomes in overcoming technical trade barriers, marketing of Australian beef both domestically and internationally and represent the public interests in the dietary nutritional value of beef.

Verity’s focus within the Pasturefed Cattle Assurance Program is the continuous improvement of the operation of the PCAS program. The regular review of the Rules & Standards ensures that PCAS can maintain the highest standards whilst attempting to create a system which can enable grassfed producers the necessary certification to differentiate their product and receive a premium upon slaughter.

Further contact:

Communications Officer

This role is focused on industry engagement, media and marketing including the Rising Champions Initiative, Australian Institute of Company Directors Course and the Rural Awareness Tour.  

For any media or marketing queries please contact: or 

D'arcy Ryder, Policy Officer

D'arcy Ryder joins Cattle Council as Policy Officer and secretariat to the Research, Development and Adoption consultative committee. D'arcy completed a Bachelor of Animal Science with Honours at the University of New England with a heavy extra-curricular focus on meat judging. Following this D'arcy began work at the Fletcher International Exports in Dubbo as part of their cadet program. Here she spent time learning about difference areas of the company such as the slaughter floot and boning rooms, export sales and specifications, and shipping and logistics.

D'arcy then joined the Meat Standards Australia team as Project Co-ordinator. Here she looked after all registration, producer enquiries as well as organising meetings and travel for her team. From this D'arcy progressed into a Project Officer role in the Research, Development and Innovation team where she assisted with the Automation portfolio and project approval.

Further contact:

Justin Toohey, Advisor - Animal Health, Welfare and Biosecurity 

Justin’s career originated on his family property in the Southern Highlands of NSW, producing comeback wool, prime lambs and cattle.  After completing his undergraduate studies in Agricultural Science, Justin worked for companies in the meat-chicken industry (genetics) and the dairy industry (livestock management).

Following completion of a Master of Economics degree at the University of New England, Justin joined the US Foreign Agricultural Service in the American Embassy, Canberra, then Cattle Council of Australia.  He served the Council as its fifth Executive Director from 1995 until 2002.

Justin has had a long career with the red-meat and livestock industry, including as Company Secretary/Director of CATTLECARE Ltd and Company Secretary of Red Meat Advisory Council Ltd.  He was accepted as a Fellow of the Institute of Company Directors in 1999.



Annual General Meeting and Direct Elections

Cattle Council's 2018 AGM will commence at 8am, Tuesday 20 November, in Ballroom 1, Level 1, Hotel Realm, Canberra, ACT. Nominations for the independent positions on the Cattle Council of Australia board are due by 5pm, Friday 12 October 2018.

Australian Institute of Company Directors Course

Find out more about Cattle Council’s fully sponsored AICD course - a course designed to help develop your skills in corporate governance an contribute to the beef industry in a leadership capacity.

Direct Membership

Register for Cattle Council of Australia Direct Membership.

Beef Industry Strategic Plan

A robust plan aimed at repositioning the nation’s beef industry for long-term profitability has been released by Cattle Council of Australia. Click here to view the plan.