Meet our President

Howard Smith

Howard Smith was elected president of Cattle Council of Australia in 2014. Howard has been an advocate for the beef sector for nearly a decade through his work with the council on the marketing and environment committees; his current role as director on the Red Meat Advisory Council; and his previous roles as chair of the Agforce cattle board and former president of Parthenium Action Group.

Howard has been a driving force behind the development of the Pasturefed Cattle Assurance System and is determined to find opportunities for producers to gain premiums and increase transparency in the sector. Howard's vision is to "leave the cattle industry in a better position than he found it". 

Howard also operates a breeding, fattening and trading beef operation with his family in Rolleston, Central Queensland. To find out more about Howard please view the video below. 



2018 BIGG Conference – Building Resilience

Lambert Estate 55 Long Gully Rd Angaston, South Australia


Breeding Edge Workshop

Alice Springs

Australian Institute of Company Directors Course

Find out more about Cattle Council’s fully sponsored AICD course - a course designed to help develop your skills in corporate governance an contribute to the beef industry in a leadership capacity.

Direct Membership

Register for Cattle Council of Australia Direct Membership.

Beef Industry Strategic Plan

A robust plan aimed at repositioning the nation’s beef industry for long-term profitability has been released by Cattle Council of Australia. Click here to view the plan.